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SEARCH FOR A SPORTS INSTAGRAM RANK
| Sports Rights Holder | Rank | Count |
|---|---|---|
| Australian Open | 1 | 700000 |
| Cricket Australia (Cricket.com.au) | 2 | 554000 |
| AFL | 3 | 495000 |
| NRL | 4 | 398000 |
| BBL | 5 | 245000 |
| Brisbane Broncos | 6 | 166000 |
| Queensland Maroons | 7 | 164000 |
| Collingwood FC | 8 | 151000 |
| Hawthorn FC | 9 | 140000 |
| Rabbitohs | 10 | 131000 |
| Essendon FC | 11 | 130000 |
| Carlton FC | 12 | 129000 |
| Richmond FC | 13 | 126000 |
| Socceroos | 14 | 121000 |
| North Queensland Cowboys | 15 | 115000 |
| Melbourne Storm | 16 | 112000 |
| V8 Supercars | 17 | 112000 |
| West Coast Eagles | 18 | 104000 |
| Cricket Australia | 19 | 103000 |
| Western Bulldogs FC | 20 | 99400 |
| Bulldogs | 21 | 98600 |
| Sydney Sixers | 22 | 97600 |
| Sydney Swans | 23 | 94000 |
| Melbourne Stars | 24 | 92400 |
| Surfing Australia (mySURF.tv) | 25 | 91400 |
| Roosters | 26 | 89800 |
| NSWRL | 27 | 88000 |
| Fremantle Dockers | 28 | 87600 |
| Parramatta Eels | 29 | 87300 |
| Adelaide Crows | 30 | 86800 |
| AOC | 31 | 80500 |
| Port Adelaide FC | 32 | 78300 |
| Sydney Thunder | 33 | 76500 |
| A-League | 34 | 74800 |
| North Melbourne FC | 35 | 73800 |
| Cronulla Sharks | 36 | 71400 |
| Brisbane Heat | 37 | 69000 |
| Diamonds | 38 | 68500 |
| St Kilda FC | 39 | 67500 |
| Holden Racing | 40 | 66400 |
| New South Wales Waratahs | 41 | 66000 |
| Wests Tigers | 42 | 66000 |
| Melbourne Renegades | 43 | 64600 |
| MCG | 44 | 64200 |
| St George Illawarra | 45 | 63600 |
| Melbourne Victory | 46 | 63200 |
| Melbourne FC | 47 | 63100 |
| Perth Scorchers | 48 | 62200 |
| Queensland Reds | 49 | 62000 |
| Rally Australia | 50 | 58100 |
| Gold Coast Suns | 51 | 57800 |
| Manly Sea Eagles | 52 | 57600 |
| GWS | 53 | 57100 |
| Adelaide Strikers | 54 | 54900 |
| Brisbane Lions | 55 | 54400 |
| Penrith Panthers | 56 | 53700 |
| Brumbies | 57 | 52900 |
| Melbourne City FC | 58 | 52600 |
| Southern Stars | 59 | 52100 |
| Gold Coast Titans | 60 | 51600 |
| Surfing Australia | 61 | 50100 |
| Australian Rugby Union (Wallabies) | 62 | 49000 |
| Canberra Raiders | 63 | 48200 |
| Surfing Western Australia | 64 | 47600 |
| Hobart Hurricanes | 65 | 45500 |
| Newcastle Knights | 66 | 43000 |
| Western Sydney Wanderers | 67 | 40400 |
| Western Australian Cricket Association (WACA) | 68 | 39200 |
| Cricket NSW | 69 | 38800 |
| Perth Wildcats | 70 | 38800 |
| AIS | 71 | 38100 |
| Hockey Australia | 72 | 37800 |
| Victorian Bushrangers | 73 | 35500 |
| NBL | 74 | 35300 |
| HSV Racing | 75 | 35200 |
| Sydney FC | 76 | 34600 |
| Melbourne Vixens | 77 | 34300 |
| Nissan Motorsport | 78 | 33700 |
| Basketball Australia | 79 | 33500 |
| Tennis Australia | 80 | 33000 |
| Adelaide United | 81 | 32800 |
| Cycling Australia | 82 | 32700 |
| Brisbane Roar | 83 | 31000 |
| Athletics Australia | 84 | 30900 |
| ANZ Stadium | 85 | 30800 |
| Australian F1 Grand Prix | 86 | 30400 |
| Queensland Firebirds | 87 | 29300 |
| NSW Swifts | 88 | 28200 |
| Gymnastics Australia | 89 | 27900 |
| Etihad Stadium | 90 | 26700 |
| Surfing NSW | 91 | 26500 |
| Netball Australia | 92 | 25600 |
| Melbourne Rebels | 93 | 25100 |
| Melbourne United | 94 | 24200 |
| Queensland Cricket | 95 | 24200 |
| Swimming Australia (Dolphins) | 96 | 24200 |
| Prodrive Racing Australia | 97 | 23200 |
| Cycling Victoria | 98 | 19200 |
| Cricket Tasmania | 99 | 18900 |
| DJR Team Penske | 100 | 18700 |
| Western Force | 101 | 18400 |
| Adelaide Oval | 102 | 18300 |
| Touch Football Australia | 103 | 18300 |
| Surfing Australia (HP Surfing Centre) | 104 | 18200 |
| Super Netball | 105 | 18100 |
| Perth Glory | 106 | 18000 |
| WBBL | 107 | 17900 |
| Magpies Netball | 108 | 17100 |
| Adelaide Thunderbirds | 109 | 16600 |
| West Coast Fever | 110 | 16600 |
| Surfing Queensland | 111 | 16500 |
| Rowing Australia | 112 | 16400 |
| Sydney Cricket Ground | 113 | 16400 |
| Tour Downunder | 114 | 15900 |
| GRM Motorsport | 115 | 15600 |
| Erebus Motorsport | 116 | 15000 |
| Adelaide 36ers | 117 | 14800 |
| Central Coast Mariners | 118 | 14800 |
| Triathlon Australia | 119 | 14300 |
| Newcastle Jets | 120 | 14100 |
| MTB Australia | 121 | 13700 |
| Super Cup (QRL) | 122 | 13100 |
| Giants Netball | 123 | 12500 |
| Surf Life Saving | 124 | 12500 |
| Sydney Kings | 125 | 12500 |
| Sunshine Coast Lightning | 126 | 12300 |
| Australian Kangaroos | 127 | 11900 |
| Netball Victoria | 128 | 11600 |
| Surfing Victoria | 129 | 11400 |
| Athletics Victoria | 130 | 11300 |
| AAMI Park | 131 | 11100 |
| Tekno | 132 | 10300 |
| Netball NSW | 133 | 10100 |
| Melbourne City FC (W-League) | 134 | 10000 |
| Life Saving Queensland | 135 | 9606 |
| Adelaide 500 | 136 | 9305 |
| Australian Paralympics Committee | 137 | 8970 |
| Brisbane Bullets | 138 | 8908 |
| Golf Australia | 139 | 8793 |
| BMX Australia | 140 | 8761 |
| Water Polo Australia | 141 | 8726 |
| Football Federation Victoria (FFV) | 142 | 8507 |
| Equestrian Australia | 143 | 8259 |
| Gymnastics NSW | 144 | 8232 |
| Athletics NSW | 145 | 8170 |
| NSW Touch Football | 146 | 7939 |
| Queensland Touch Football | 147 | 7618 |
| Rod Laver Arena | 148 | 7560 |
| Basketball Victoria | 149 | 7434 |
| Surf Life Saving NSW | 150 | 7310 |
| SANFL | 151 | 7113 |
| Hockey Victoria | 152 | 6802 |
| NSW Institute of Sport | 153 | 6722 |
| Athletics SA | 154 | 6436 |
| Athletics Queensland | 155 | 6353 |
| Skateboarding WA | 156 | 6250 |
| Perth Motorplex | 157 | 6190 |
| Basketball Tasmania | 158 | 5931 |
| Football NSW | 159 | 5813 |
| Victorian Institute of Sport | 160 | 5811 |
| Illawarra Hawks | 161 | 5662 |
| NT Thunder (AFL) | 162 | 5504 |
| Perth Stadium | 163 | 5459 |
| ABL | 164 | 5153 |
| Lucas Dumbrell Motorsport | 165 | 5140 |
| Cairns Taipans | 166 | 4927 |
| Canberra United (W-League) | 167 | 4899 |
| Netball WA | 168 | 4722 |
| Baseball Australia | 169 | 4633 |
| MotoGP | 170 | 4477 |
| Calisthenics Victoria | 171 | 4325 |
| Rowing NSW | 172 | 4255 |
| Triathlon Queensland | 173 | 4177 |
| Preston Hire Racing | 174 | 4176 |
| Hockey NSW | 175 | 4160 |
| Perth Lynx (WNBL) | 176 | 4104 |
| Phillip Island Grand Prix Circuit | 177 | 3988 |
| Hockey WA | 178 | 3958 |
| Western Australian Insitute of Sport | 179 | 3849 |
| Golf Victoria | 180 | 3753 |
| Canoeing Australia | 181 | 3704 |
| Cricket Victoria | 182 | 3504 |
| Townsville Fire (WNBL) | 183 | 3393 |
| Skateboarding Victoria | 184 | 3343 |
| Athletics WA | 185 | 3273 |
| Melbourne Victory (W-League) | 186 | 3206 |
| Norwood FC | 187 | 3154 |
| Surfing South Australia | 188 | 3145 |
| Perth Heat | 189 | 3060 |
| NSW Rugby Union | 190 | 3021 |
| Basketball Queensland | 191 | 2950 |
| Newcastle Jets (W-League) | 192 | 2945 |
| Domain Stadium | 193 | 2896 |
| Basketball NSW | 194 | 2761 |
| AFL (NSW/ACT) | 195 | 2759 |
| Brad Jones Racing | 196 | 2713 |
| Adelaide Bite | 197 | 2688 |
| Perth Glory Women | 198 | 2543 |
| Bicycle Network | 199 | 2536 |
| Little Athletics Victoria | 200 | 2516 |
| Sturt SA | 201 | 2410 |
| East Perth FC | 202 | 2330 |
| Melbourne Boomers (WNBL) | 203 | 2261 |
| Volleyball Australia | 204 | 2245 |
| Gymnastics WA | 205 | 2202 |
| Little Athletics Australia | 206 | 2185 |
| Adelaide United (W-League) | 207 | 2158 |
| Subiaco Football Club | 208 | 2157 |
| Hisense Arena | 209 | 2094 |
| Canberra Cavalry | 210 | 2063 |
| South Adelaide FC | 211 | 2060 |
| Targa Australia | 212 | 2029 |
| Ski & Snowboarding Australia | 213 | 2011 |
| Surf Life Saving WA | 214 | 1985 |
| CAMS | 215 | 1937 |
| Softball Australia | 216 | 1916 |
| Surf Life Saving SA | 217 | 1821 |
| Football Queensland | 218 | 1795 |
| Glenelg FC | 219 | 1778 |
| Triathlon Victoria | 220 | 1765 |
| Hockey Tasmania | 221 | 1707 |
| Hockey ACT | 222 | 1696 |
| Football West | 223 | 1631 |
| Disability Recreation & Sports SA | 224 | 1623 |
| Swimming Queensland | 225 | 1583 |
| Little Athletics NSW | 226 | 1580 |
| Recfishwest | 227 | 1565 |
| Bicycle NSW | 228 | 1551 |
| Rowing Victoria | 229 | 1508 |
| Surfing Australia (Surf Groms) | 230 | 1507 |
| Margaret Court Arena | 231 | 1500 |
| West Perth FC | 232 | 1492 |
| Festival of Sails | 233 | 1488 |
| Adelaide Lightning (WNBL) | 234 | 1477 |
| AFL Tasmania | 235 | 1433 |
| Basketball SA | 236 | 1423 |
| Swan Districts FC | 237 | 1417 |
| Australian F4 Championship | 238 | 1383 |
| West Adelaide FC | 239 | 1328 |
| Dandenong Rangers (WNBL) | 240 | 1319 |
| Rowing WA | 241 | 1310 |
| Tennis Victoria | 242 | 1307 |
| Perth Football Club | 243 | 1295 |
| Athletics Tasmania | 244 | 1281 |
| Gymnastics Queensland | 245 | 1267 |
| Canberra Capitals (WNBL) | 246 | 1240 |
| Diving Australia | 247 | 1239 |
| Triathlon Western Australian Inc | 248 | 1236 |
| Touch Football ACT | 249 | 1212 |
| Golf Queensland | 250 | 1180 |
| Australian Rally Championship | 251 | 1176 |
| Peel Thunder FC | 252 | 1174 |
| WA Little Athletics | 253 | 1167 |
| Central Districts FC | 254 | 1157 |
| Australian GT | 255 | 1154 |
| Australian Sailing | 256 | 1135 |
| Special Olympics Australia | 257 | 1126 |
| Sydney Showground | 258 | 1112 |
| Touch Football WA | 259 | 1103 |
| Golf Queensland | 260 | 1082 |
| Motorcycling Australia | 261 | 1069 |
| Porsche Carrera Cup | 262 | 1054 |
| East Fremantle FC | 263 | 1037 |
| WestCycle | 264 | 1031 |
| Sydney Flames (WNBL) | 265 | 976 |
| Athletics ACT | 266 | 975 |
| Masters Swimming Australia | 267 | 943 |
| Squash Australia | 268 | 939 |
| Motorcycling Victoria | 269 | 904 |
| Disabled Sports Australia | 270 | 894 |
| Tasmanian Institute of Sport | 271 | 874 |
| Motorcycling SA | 272 | 855 |
| NIB Stadium | 273 | 836 |
| Wheelchair Sports NSW | 274 | 823 |
| Spirit (WNBL) | 275 | 816 |
| Water Polo NSW | 276 | 810 |
| Cricket ACT | 277 | 808 |
| Bowls Australia | 278 | 783 |
| Perth Thunder | 279 | 781 |
| Avon Descent | 280 | 766 |
| Baseball SA | 281 | 718 |
| Swimming SA | 282 | 706 |
| Tennis Queensland | 283 | 661 |
| Australian Lacrosse Association | 284 | 658 |
| Golf WA | 285 | 656 |
| Surfing Tasmania | 286 | 656 |
| Equestrian NSW | 287 | 644 |
| Baseball Victoria | 288 | 643 |
| Kardinia Park | 289 | 630 |
| Volleyball WA | 290 | 626 |
| Kiteboarding Australia | 291 | 614 |
| Swimming NSW | 292 | 613 |
| Water Polo Western Australia | 293 | 609 |
| Touch Football Tasmania | 294 | 606 |
| Canberra Skateboarding | 295 | 601 |
| Bowls Victoria | 296 | 589 |
| Surf Life Saving Tasmania | 297 | 587 |
| NRL (Rugby League) WA | 298 | 569 |
| Touch Football SA | 299 | 546 |
| Softball Victoria | 300 | 536 |
| Softball NSW | 301 | 514 |
| VR Fish | 302 | 513 |
| Rowing SA | 303 | 501 |
| Sydney FC (W-League) | 304 | 484 |
| Rugby WA (Juniors) | 305 | 480 |
| Lacrosse Victoria | 306 | 478 |
| Maranello Motorsport | 307 | 478 |
| Swimming Tasmania | 308 | 475 |
| Pony Club Assocation of NSW | 309 | 415 |
| Softball Queensland | 310 | 393 |
| South Fremantle Football Club | 311 | 382 |
| NSW Fencing Association | 312 | 381 |
| Win Sports & Entertainment Centre | 313 | 381 |
| Barbagallo Raceway | 314 | 361 |
| Rally SA | 315 | 360 |
| National Capital Rally | 316 | 353 |
| Rebound WA | 317 | 350 |
| RecFishSA | 318 | 348 |
| BMX Victoria | 319 | 345 |
| WAMBA | 320 | 338 |
| Queensland Academy of Sport | 321 | 326 |
| Recreation SA | 322 | 325 |
| Motorcycling WA | 323 | 322 |
| Royal Life Saving WA | 324 | 317 |
| Special Olympics WA | 325 | 303 |
| Life Saving Victoria | 326 | 302 |
| NRL SA | 327 | 300 |
| Cycling Queensland | 328 | 296 |
| Canoeing WA | 329 | 283 |
| Pony Club Association of WA (PCAWA) | 330 | 248 |
| Rowing Tasmania | 331 | 229 |
| QORF | 332 | 219 |
| Swimming WA | 333 | 219 |
| Busselton Festival of Triathlon | 334 | 203 |
| Softball ACT | 335 | 199 |
| Outdoors WA | 336 | 195 |
| Scott Taylor Motorsport | 337 | 190 |
| Tennis NSW | 338 | 158 |
| Table Tennis Victoria | 339 | 155 |
| Australian Dragon Boat Federation | 340 | 148 |
| Netball Queensland | 341 | 148 |
| Yachting Tasmania | 342 | 125 |
| Outdoors Victoria | 343 | 98 |
| Synchro NSW | 344 | 96 |
| Tennis Tasmania | 345 | 91 |
| Volleyball NSW | 346 | 88 |
| Masters Swimming Queensland | 347 | 85 |
| Cycling SA | 348 | 82 |
| Darts Australia | 349 | 68 |
| Modern Pentathlon Queensland | 350 | 63 |
| Fencing WA | 351 | 61 |
| Manuka Oval | 352 | 61 |
| Australian Weightlifting Federation | 353 | 59 |
| Royal Life Saving Tasmania | 354 | 58 |
| Triathlon ACT | 355 | 57 |
| Ice Hockey Tasmania | 356 | 53 |
| Tasmania Ultimate Association | 357 | 4 |
INSTAGRAM KPI CALCULATOR
The Shunt 50Mil Project currently tracks 357 Instagram accounts across the Australian sport and recreation industry that include national (NSO) and state sporting associations (SSA), peak bodies, events, teams, venues and motorsport.
The aim of 50Mil is to assist every sport in adopting a more evidence based approach to its decision making. One way we are seeking to achieve this is via a KPI Calculator that draws on our extensive analysis of the Australian sport and recreation industry’s social media footprint.
The KPI Calculator is simple and easy to use. Type in your sports name in the top panel to see how you currently rank against 356 other Instagram accounts and then enter a target ranking you would like to achieve. This will list peers that are already operating at this level and their Instagram follower count.
Game on!