Shunt | Services
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Services

ALL YOU NEED TO GET YOUR NOT-FOR-PROFIT HUMMING.

  • Discovery

  • Shunt specialize in (CABS) assessment that analyse every aspect of an organisations commercial capacity and capabilities.

    • Assessments are undertaken using a Balanced Scorecard format
    • Analysis of all available data points are presented in easy-to-understand dashboards
    • Observations are used to prompt discussion and reflection on commercial priorities
    • We work with clients to adopt a more evidence-based approach to decision-making

  • Content Marketing

  • While communications channels are in a constant state of flux the underlying principles of audience engagement are universal and timeless. Shunt can develop a dynamic strategy that addresses these challenges and taps into the awesome opportunities on offer.

    • Content marketing strategy
    • Customer journeys
    • Persona mapping
    • Editorial planning and policy
    • Channel optimisation
    • Workflow management
    • Copywriting
    • Editorial

  • Web

  • Not-for-profits digital requirements are unique. Shunt build tailor-made solutions where demanding navigation, functionality needs and high content loads are the norm.

    • Mobile first philosophy
    • Multi-sites
    • Campaign-led micro-sites, social media & web apps
    • Customised HTML E-Newsletter

  • Sponsorship

  • The value proposition encapsulates all the USP’s generated by the effective delivery of a content marketing strategy. These competitive advantages form the basis of a suite of BDM assets Shunt matches to the needs of prospective partners

    • Valuations
    • Strategy
    • Proposals
    • Benefits matrix
    • Activation
    • Servicing
    • ROI Analysis
    • Renewal

  • Media

  • High-impact visual media is synonymous with the not-for-profit sector and represents one of its strongest competitive advantages. Shunt provides a suite of on-event and post-production visual media services that drive engagement.

    • On-event photography
    • Image archive management
    • Photograph & video editing
    • 2D & 3D Animation

  • Creative

  • Shunt creates high impact graphic and web design that is tailored to the client and its target audiences. This starts with effective planning through to campaign development and delivery support.

    • Branding
    • Style guidelines
    • Sponsorship proposals
    • Annual reports
    • Brochures
    • Event programs
    • Infographics
    • Advertisements
    • On-event collateral

  • Advertising

  • Digital advertising is the next frontier for savvy not-for-profits. As a content publisher there are opportunities to generate revenue from advertisers seeking to tap into your audience. Conversely, the decline in social media organic reach means paid advertising is now a necessity to consistently reach these audiences.

    • Asset valuations
    • Ratecard development
    • Web-banner ad campaigns
    • E-Newsletter ad campaigns
    • Social media advertising
    • Google campaign tracking
    • Facebook pixel tracking

  • Measurement

  • At Shunt we excel at tracking, analysing and generating valuable insights that allow our clients to take a more evidence based-approach to decision-making. Who’s got the time and resources to do it any other way?

    • Membership & participation analysis
    • Google Analytics (website)
    • Website healthchecks
    • SEO & SEM (website)
    • Digital content classifications & workflow management
    • Insights analysis (Facebook)
    • Infographics & data dashboards