Shunt specialize in (CABS) assessment that analyse every aspect of an organisations commercial capacity and capabilities.
Assessments are undertaken using a Balanced Scorecard format
Analysis of all available data points are presented in easy-to-understand dashboards
Observations are used to prompt discussion and reflection on commercial priorities
We work with clients to adopt a more evidence-based approach to decision-making
While communications channels are in a constant state of flux the underlying principles of audience engagement are universal and timeless. Shunt can develop a dynamic strategy that addresses these challenges and taps into the awesome opportunities on offer.
Content marketing strategy
Editorial planning and policy
Not-for-profits digital requirements are unique. Shunt build tailor-made solutions where demanding navigation, functionality needs and high content loads are the norm.
Mobile first philosophy
Campaign-led micro-sites, social media & web apps
Customised HTML E-Newsletter
The value proposition encapsulates all the USP’s generated by the effective delivery of a content marketing strategy. These competitive advantages form the basis of a suite of BDM assets Shunt matches to the needs of prospective partners
High-impact visual media is synonymous with the not-for-profit sector and represents one of its strongest competitive advantages. Shunt provides a suite of on-event and post-production visual media services that drive engagement.
Image archive management
Photograph & video editing
2D & 3D Animation
Shunt creates high impact graphic and web design that is tailored to the client and its target audiences. This starts with effective planning through to campaign development and delivery support.
Digital advertising is the next frontier for savvy not-for-profits. As a content publisher there are opportunities to generate revenue from advertisers seeking to tap into your audience. Conversely, the decline in social media organic reach means paid advertising is now a necessity to consistently reach these audiences.
Web-banner ad campaigns
E-Newsletter ad campaigns
Social media advertising
Google campaign tracking
Facebook pixel tracking
At Shunt we excel at tracking, analysing and generating valuable insights that allow our clients to take a more evidence based-approach to decision-making. Who’s got the time and resources to do it any other way?
Membership & participation analysis
Google Analytics (website)
SEO & SEM (website)
Digital content classifications & workflow management